PRINT newspaper comes ALIVE with augmented reality

If you want to get ahead, make sure to download the PixzAR app and scan pages from your local newspaper.

Introduction to augmented reality (AR)

Technology exists to make life easier. We live in the age of information where everything is readily and easily available at your fingertips, or more specifically, your smartphone. Your smartphone is your window to the world, giving you access to all types of applications, in particular, AR.

A quick search on Google will tell you that this means a technology that superimposes a computer-generated image on a user’s view of the real world, thus providing a composite (something that is made up of various different parts) view.

But what is it really, and how can it benefit you?

Augmented reality is simply the blending of interactive digital elements, like visual overlays, into our real-world environments that will enhance your ability to enter a new world of instant access to information, knowledge and understanding.

We have entered a new immersive wave of computing in which AR, together with virtual reality (VR), will lead the way to changes in the way we access information and sift out right from wrong, and wanted from unwanted. In essence, saving you time.

Over the next coming editions of the Bedfordview and Edenvale NEWS, we will focus on each type of AR experience and how it can unlock a whole new world of relevant digital information.

If you want to get ahead, make sure to download the PixzAR app and scan pages from your local newspaper.

To download the app, click here: www.pixzar.co.za