South African Breweries’ (SAB) commitment to grassroots football development has been elevated to new heights with the launch of the new edition of the SAB League Skills Camp.
The camp will see skilled soccer coaches, match officials and league coordinators across 52 South African Football Association (Safa) Regions, including Alex, attend a week-long course at the Univerity of Pretoria’s High Performance Centre from 20 to 25 November, where they will be accredited with qualifications within their respective areas.
Under the auspices of highly esteemed Fifa and Safa instructors, a total of 30 match officials chosen from some of the most remote areas in the country will take part in a Safa Level 4 Match Official Course.
To ensure the smooth operation of the SAB League, all 52 Safa regional secretaries will also form part of the camp for an in-depth course on sports administration to improve the operations of the league.
SAB’s economic development manager, Octavius Phukubye, said the sponsorship of the SAB League had been elevated to new and even more impactful heights.
“Our approach in recent times has been for us to holistically develop players, coaches, match officials and administrators of the league. This is to ensure that the difference that we make in football development goes beyond the 90 minutes on a soccer pitch, but reaches further into our communities and beyond,” said Phukubye.
More than 15 years since it’s sponsorship of the SAB League in 2000, the company has spearheaded the largest grassroots development league on the continent which boasts more than 30 000 players participating on a weekly basis across the country.
“The SAB League plays a significant role in Safa’s mandate of football development in pursuit of our vision for 2022. “We value the wonderful relationship we have developed with our lifetime partners and thank them for the great work that they are doing for football development,” said Safa chief executive officer, Dennis Mumble.
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