KFC lauds Alex women volunteers in Women’s Month
ALEXANDRA – KFC commends female volunteers on Women's Month that positively impact their Alex community.
KFC has paid homage to the women who selflessly give of their time to better their communities especially in impoverished areas such as Alexandra.
The fast food outlet said it recognised that volunteers were often the glue that held communities together and that communities gained strength from the selfless act of volunteerism, while the volunteers themselves found utmost fulfilment by doing good.
“We at KFC commend these female volunteers in Women’s Month who continue to positively impact their Alex community. It is often said that ‘when a woman rises, the world rises too'”, said Andra Nel, corporate social investment manager at KFC South Africa.
Even though there had been an increase in individuals volunteering, Nel said there was still an urgent need for corporates to get involved as shown by the total number of hours volunteered in community development by businesses, which she said had increased from
713 000 in 2010 to 21.2 million in 2014 but then declined sharply to 8.9 million in 2018.
Speaking to Alex News, Nel said the two main volunteer vehicles used by the brand were the KFC Mini-Cricket and Add Hope programmes, which she said had immensely impacted the Alex community over many years.
She said volunteer teachers of Alexandra schools came out in their numbers whenever there were mini-cricket programmes, to help teach the children basic cricketing skills and nurture their holistic development potential.
“We are committed to getting more children involved in the game of cricket, not only as future Proteas women and men players, but by helping them become great South Africans and supporters of the game,” she said.
The Add Hope programme, which has had a partnership with Alexandra’s Afrika Tikkun Phuthaditjaba Centre for many years, has been providing meals since 2009 to vulnerable children in the township and other areas of the country.
Nel said the programme partnered directly with beneficiary organisations to ensure the feeding scheme was effective and sustainable. To date, she said, Add Hope had provided more than 360 million meals, and supported more than 141 different non-profit organisations that fed 150 000 children daily.
The programme was run by the KFC Purpose Team which was a team of women who collectively oversee all the work which brings the heart of the brand to life in a tangible and real way, Nel said.
