A guide for learners to start a green business
ALEXANDRA – Climate change is happening now, and progressing at an alarming rate, says Sweet.
Learners from high schools in Alexandra participated in a step-by-step movie guide on how to start their own green enterprises.
Primestars, the organisers of the Step Up 2 A Green Start Up National Youth Green Entrepreneurship programme, began screening the motivational movie for learners to watch safely at Ster-Kinekor cinemas countrywide on September 4.
Primestars managing director Martin Sweet said the movie was designed to show the youth how to harness a potential silver lining for both the planet and the job-hungry on new entrepreneurship and employment opportunities in the green economy.
“Climate change is happening now, and progressing at an alarming rate. We need to take urgent action,” Sweet said.
He added that a robust drive to educate South African youth on the dangers of climate change, as well as new job and entrepreneurship opportunities available in the green economy was a matter of urgency.
The programme consists of four stages:
- The edutainment feature film (Karabo’s Kitchen)
- The entrepreneurs’ toolkit
- The Step Up 2 a Start Up National Youth Entrepreneurship Competition
- The boot camp and National Youth Entrepreneurship Awards.
The National Youth Awards are the culmination of the programme, where the best young entrepreneurs and green innovators will be recognised with bursaries, incubation opportunities, funding, resources and other support.
Sweet said the Step Up 2 a Start Up programme is designed to help young people move from a fixed mindset of being job seekers to a growth mindset of being job creators and encourage them to see environmental challenges as new business opportunities.
This also enables a shift from making disposable products to producing reusable goods, using technology, encouraging critical and creative thinking, and teaching learners to prioritise people and the planet over profit alone.
Details: www.primestarsdigital.co.za
