A new experience for moviegoers
4DX, which uses motion, vibration, water, wind, lightning, scents and more will provide moviegoers with a truly immersive experience.
The force awakens to launch Africa’s first ever 4DX cinema tomorrow and all residents who will be taking a vacation to Cape Town this festive season can enjoy a multi-sensory cinematic experience at the Nu Metro V and A Waterfront from Wednesday, December 16.
Nu Metro Cinemas has confirmed that the highly anticipated 7th installment of the Star Wars saga will be the opening title for the first ever 4DX cinema in Africa.
South Africans will be able to experience Star Wars: The Force Awakens in the revolutionary 4DX-format exclusively at Nu Metro V and A Waterfront. This is the only cinema in Africa able to screen the film in 4DX – giving fans an adrenalin-fuelled, multi-sensory, digital 4D movie experience unlike any other.
Nu Metro Cinemas signed an agreement with ACJ 4DPLEX, creator of 4DX earlier this year – the world’s first 4D cinema technology for feature films – a partnership that will for the first time bring 4DX to Africa. 4DX, which uses motion, vibration, water, wind, lightning, scents and more to provide moviegoers with a truly immersive experience, has been expanding at a fast pace and, with this deal, will be available in 182 auditoriums across 34 countries, with a goal to reach 300 auditoriums by the first half of 2016.
“Nu Metro Cinemas is very excited to open the first ever 4DX cinema in Africa. It is a strategic move, fitting our commitment to supplying customers with a fully immersive cinema experience, utilizing the best, most up-to-date world-class technology,” said Nitesh Matai, GM for Nu Metro Cinemas.
“4DX fulfills those expectations as the new 4D cinemas will involve all five senses for consumers to enjoy a cinema outing like nothing else they’ve seen, heard or felt before. With the introduction of 4DX, Nu Metro Cinemas now joins an elite group of cinema chains using this technology, and showcasing popular blockbusters in this ground breaking format,” added Matai.
The movie ticket price for Star Wars: The Force Awakens in 4DX at Nu Metro V and A Waterfront is R150.
For bookings and other cinema info, call 0861-CINEMA (234362) or go to numetro.co.za
