Mitsubishi Outlander wins iF Design Award
It is the first time Mitsubishi is featured on this award list since the latter's inception in 1954.
This award recognised Mitsubishi for its form, function and differentiation.
The Outlander has also won the Japan New Car Assessment: Performance (JNCAP) Safety Award.
“With the powerful, chiselled bodywork and a premium cabin, it is totally reimagined and will be highly competitive in the mid-sized SUV class,” explained Jeffrey Allison, Mitsubishi Motors South Africa’s general manager of marketing.
“We are truly honoured that the all-new Outlander, which epitomises the new generation of Mitsubishi design, has received one of the most renowned design awards in the world,” said Seiji Watanabe, general manager of design, Mitsubishi Motors. “The all-new Outlander has been well received by customers in Japan since the start of sales last December, and this award will give us further momentum to introduce our all-new flagship to even more users.”
Source: QuickPic
