Five years on, the Dis-Chem Foundation kept true to its pledge to donate blankets to various charities and NPOs ahead of the winter months.
This year, 5 200 blankets were distributed to 33 organisations nominated by Dis-Chem’s Facebook followers and Dis-Chem Pharmacy staff.
The charities range from old age homes to children’s homes and animal shelters.
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“Every year we are overwhelmed by the reaction of the communities we help.
“The sheer gratitude we receive is so pure, and it reminds us how important the Dis-Chem Foundation is,” said the foundation’s Sherry Saltzman.
Last year the Dis-Chem Foundation reached out to its network of Facebook followers and staff to nominate needy charities and organisations who would benefit from a blanket donation, and based on its success, repeated the same process this year.
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“Our Dis-Chem customer community is vitally important to us as it is their purchases that are helping us to fund our initiatives, so it makes sense for them to have a say in the donation nominations.
“The pandemic is still very much with us, and with winter approaching, the risk of getting sick is higher. Everyone deserves to have as warm a winter as possible, which is why even the smallest contribution goes a long way,” concluded Saltzman.